Digital Marketing Specialist- IKEA, Jeddah, KSA

 Digital Marketing Specialist- IKEA, Jeddah, KSA

Job description
 

Company description

Come help us create a better everyday life for the many people. That’s the IKEA vision. We do that by offering a wide range of home furnishings with good design and function at prices so low that as many people will be able to afford them.

Do you value simplicity, cost-consciousness, a humble attitude and willpower? Then an IKEA career may be right for you.

We strive for excellent leadership to lead business and people together. We believe people learn and develop best when they perform and deliver in the real world.

Job description

    To plan, develop and manage all digital communication channels to achieve the brand and commercial objectives.
    To manage and optimize performance, engagement and awareness lead campaigns to ensure KPIs are met.
    To analyze content consumption, audience behavior and various insights across all channels while attributing it to be part of the planning and implementation process.
    To introduce more personalized and targeted communication by utilizing internal and external data capabilities for more effective results.
    To be an integral player in acquiring and retaining customers via IKEA APP by triggering interest and conversion.
    To help in building and elevating the brand’s social media equity and ensure a healthy performance across all digital outlets.
    To generate tertial and campaign reports that outline performance and brand equity metrics.
    To continuously evolve the digital communication touchpoints with up to date integrated solutions and trends that best serves the KPIs and goals.
    Support in identifying technical enhancements needed on IKEAs digital assets to ensure effective use of media and to enable better tracking
    To actively contribute in all digital transformation initiatives that include communicating with IKEA’s customers (Personalization, marketing automation, data base management)
    To work closely with the digital commerce & creative team to develop relevant content to drive visitation and conversion


Qualification

    Bachelors in Business Management or Marketing

Experience

    Greater knowledge and understanding of digital marketing in an omni-channel retail environment.
    Acquired in-depth knowledge and experience throughout the digital communication verticals SEO, SEM, Programmatic/ Display, Email Marketing and Social Media.
    Proven track of managing digital campaign performance and ROI for top tier brands in the retail or consumer goods sectors.
    Solid background and previously worked with Google Ads, DMP, Data studio, campaign management platforms, social media analytics and reporting tools, social media listening tools.
     Ability to communicate confidently and clearly in English
    Strong problem solving, project management and analytical skills
    Digital and Technology Savvy
    Google Ads certification is an advantage. Experience in promoting loyalty program is a plus.



Apply Here:
 

https://en-global-jobs.about.ikea.com/job/jeddah/digital-marketing-specialist/22908/15063724288

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Marketing Manager- Muscat, Oman

 Marketing Manager- Muscat, Oman

Job Descriptions

(Muscat, Oman) Looking for a Marketing Manager for a 5* luxury hotel

About the Role:
As Marketing Manager, you will be responsible to initiate, plan and manage the implementation of the company’s marketing strategy to maximize exposure, grow market share and successfully strengthen the company’s position in key feeder markets.

Responsibilities and essential job functions include but are not limited to the following:


Data-driven thinking and strong quantitative, analytical, and problem-solving skills, including the ability to turn data and insights into online marketing initiatives.
 

Maintains an effective relationship with all members of target media, electronic and print, local, national and international to encourage and maximize coverage of all events and promotions.
 

Negotiation skills in handling potential sponsors and ultimately close advantageous arrangements.
 

Identifies and maintains a general database of potential sponsors for all events and target specific ones related to each event separately.
 

Executes annual marketing plan to budget, in consultation with the GM and Director of Sales & Marketing.
 

Copy writing skills to formulate all correspondence related to the sponsorship proposals and negotiations.
 

Maintains and implements an effective filing & administrative system for all matters related to sponsorship and event organization.

Hosts members of the media, strategic partners and clients at the property's functions and events.

Communicates and liaise with PR agency on the company news and media coverage.
 

Distributes press releases.
 

Responsible for company's Exterior and Interior Shoots.
 

Responsible for print media buying in lieu of the marketing budgets.
 

Sources effective print media.
 

 

Skills Required
Marketing
strategies


Apply here:


https://whr-solution.com/home/jobs_details/marketing-managerfull-time-1631192597

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Marketing Manager- Marriott, Muscat, Oman

 Marketing Manager- Marriott, Muscat, Oman

 

JOB SUMMARY

 

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. 

Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. 

This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. 

This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. 

As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. 

This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. 

Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

 

CANDIDATE PROFILE

 

Education and Experience

 

Required:

• 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred

OR

• 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.



Apply here:
https://jobs.marriott.com/marriott/jobs/21100363?lang=en-us&utm_medium=jobboard&utm_source=indeed

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Marketing Manager- Pepsico, Riyadh, KSA

 Marketing Manager- Pepsico, Riyadh, KSA


Job Description:


PepsiCo’s strength is its people. Winning together is all about respect for one another’s unusual traits, backgrounds, perspectives and experiences. Our teams reflect the diversity of our customers and our communities, breaking down barriers and winning awards.

Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities and our business practices. As a global food and beverage company with brands that stand for quality and are respected household names such as Quaker Oats, Tropicana, Gatorade, Lay’s and Pepsi-Cola, we are committed to Performance with Purpose; pushing to be best and fully committed to the people we share the planet with.

Our employees are at the heart of PepsiCo. Through the Company's dedication to Talent Sustainability, we continue to support the development of employees. A possibility, our employment brand, reinforces our dedication to our people; enabling them to reach new heights in their careers and becoming truly world-class talents. PepsiCo is universally recognized as one of the best companies in the world for leadership development.

As Marketing Manager, you will be leading to set the overall marketing objectives & strategies/plans for the business with direct responsibilities towards Brands, Market Share and Profits.
​​​
• Develop & execute Marketing plans to achieve short terms & Long term Brands objectives (Market share, volumes, consumer KPI’s)
• Develops and executes marketing strategic plans and aligns with the Marketing team to lead prompt flawless execution.
• Prepare & monitor Brand spend plans.
• Ensure strategic alignment between the brands global & local Strategies
• Aligns Marketing plan with other functions
• Negotiate and execute events, sponsorship, activities within AOP.
• Develop Advertising & research agencies to support event execution and coordinate results with the production dept.
• Tracks and evaluates programs/events impact and performance
• Lead product innovation development.
• Development of promotional research planning & 4 Ps management
• Develop volume plans by brands, regions & outlets
• Develop merchandising plans (Racks, Planogram etc.)
• Support the Sales Dept in developing trade promotions.
• Supervise, support and develop his team to fulfill the business requirements.
• Ensures effective training for his team members to have a competitive edge.
• Provide mentoring sessions to his direct reports when necessary.
• Maintain a good level of motivation and morale within his team members.
• Set a career plan for his team members.
• Lead annual operating plan (AOP) for the category.
• Lead start-plan for the category.

#LI-MENA

Qualifications/Requirements

    Strong marketing background from a Multinational FMCG of 10+ years.
    Strong Analysis and Problem-solving skills
    Strong communication skills
    Team work & interpersonal skills
    University Graduate, higher education certifications are desirable


Apply here:
https://www.pepsicojobs.com/main/jobs/251811BR?lang=en-sa

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Marketing Specialist- Aramco, Saudi Arabia

 Marketing Specialist- Aramco, Saudi Arabia


Position Description:
A marketing specialist will help develop, execute, and monitor marketing programs for the Digital Wellbeing team across a variety of channels. The work includes researching the market, analyzing trends to help define the team’s marketing strategy, and providing advice as to how to best reach the target market. The specialist is also responsible for coordinating with other marketing and sales professionals to implement innovative campaigns for the Digital Wellbeing Program branding or events. Their duties include researching target audiences, recording data from campaign results to add to future reports and overseeing the program’s social media channels to ensure brand uniformity.
Minimum Requirements:
A successful candidate will hold a Bachelors/Masters degree in marketing, business administration, advertising, communications or other relevant fields from a recognized and approved program.

The candidate should have at least 10 years of experience in marketing and campaign development.

The candidate should be able to demonstrate the following skills:
1. Understand both traditional and digital marketing elements and research methods
2. Demonstrable experience in marketing data analytics and tools.
3. Skilled in writing and editing content with an attention to detail
4. Experience with collaborative vendor partnerships including the management of programs and campaigns.
5. Highly creative with experience in identifying target audiences and devising campaigns that engage, inform and motivate
Duties & Responsibilities:
Develop branding ideas and promotional materials.
Develop, implement, and track marketing programs such as, social media, or digital campaigns, and events
Collaborate with other internal teams to develop and monitor strategic marketing initiatives.
Conduct market research and analyze trends to identify new marketing opportunities that help tackle issues.
Investigate the performance of Digital Wellbeing marketing campaigns and strategies through evaluating key performance metrics.



Apply here:
https://apply.aramco.jobs/us/en/job/19377BR/Marketing-Specialist

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