MEA Digital Demand Generation & eCommerce Leader, Schneider Electric, Dubai, UAE

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 Job Description

MEA Digital Demand Generation & eCommerce Leader supports local country teams in growing B2B and B2C e-business through distributors, e-tailers, and retailers, and drives e-commerce transformation in the country.

 

Key Responsibilities:

    Work with country operations to define local eCommerce strategies and transformation plans and set up related online/e-business KPIs, processes and governance
    Ensure local account plans are aligned to eCommerce strategy, deploy eCommerce playbook and enablers, and maximize online revenue
    Drive with countries the cross-functional implementation and/or transformation of processes & tools enabling eCommerce
    Identify & qualify new potential platforms and business models and develop them together with countries into new businesses
    Qualify, prioritize and deploy BU eCommerce initiatives into country operations
    Understand country needs and specify eCommerce content and technology enabler requirements to Global eCommerce team and Business Units
    Ensure consistent workflows, roll-outs / releases of eCommerce content and technology enablers with selected countries
    Provide country operations guidance and best practices on eCommerce enablers (commercial policy, processes, marketing, analytics, etc…)

Internal Relationships:

 

The role holder will be in frequent relations with:

    Global Ecommerce & Distribution Team – Receive guidance and input for local strategies, co-define eCommerce content and technology enablers requirements / roadmaps and co-drive their roll-out
    Country eCommerce, Digital Customer Experience, Channel Teams – Co-drive eCommerce strategy, execution and transformation, as well as, to co-drive an end-to-end omni-channel experience for customers
    Country Executives - Critical to nurture a high-quality relationship with relevant business and functional heads

External Relationships:

    Key e-business related partners in the countries: E-tailers, DIY, Distributors
    Ecommerce related providers

Relevant experience:

    Minimum 7 years of e-commerce, digital marketing, and/or digital product management
    Direct B2C/B2B eCommerce experience (at least 2 years) or online agency background
    Experience in developing e-tail and marketplace channels
    Understanding of web analytics and experience leveraging analytics to drive conversion optimization, personalization, and overall ecommerce/product growth
    Experience in value chain analysis and developing new online business models
    Successful experience in developing customer centric solutions – needs analysis, value proposition definition, customer journey design
    Understanding of digital marketing tools and instruments (SEM, SEO, Affiliate, Retargeting…)
    Technical understanding of webshop / ecommerce systems is a plus
    Experience in Tech is a plus  

Required competencies:

 

Leadership

    Caple to lead teams and collaborate with stakeholders in a matrix environment
    Capable to inspire others and get work job done through others
    Capable to lead with high performance non-hierarchical attached teams
    Excellent relationship management and influencing skills
    A team player who succeeds through collaboration
    Capable to work in a multicultural environmen

Business development

    Able to define practical business strategies, solutions and innovative business models
    Very strong customer focus
    Able to develop strong commercial relationships
    Entrepreneurial spirit

Strategic and analytical thinking

    Able to think ‘outside-the-box’ and bring creative and practical solutions define practical business strategies and solutions
    Excellent analytical ability
    Able to transform strategic thinking into operational business initiatives that deliver tangible business outcomes
    Data driven and familiar with agile / lean product development mehtodologies
    Structured and results oriented. Capable to distinguish between must-have and nice-to-have
    Effective written and oral communication. Able to adjust messages to fit the audience
    Passionate and ambitious
    Languages: English. French and Arabic are a plus.

 

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our  IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric – apply today!

€36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World’s most sustainable corporations

 

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