Digital Marketing Specialist, Fluid Codes, UAE

This job is OPEN to APPLY for ALL Nationalities, unless otherwise specified.

Read the Job Description, and scroll down for "Details to Register for this Job" to APPLY...

Position Overview:

Fluid Codes is seeking a Digital Marketing Specialist to support our dynamic team. This role is pivotal in managing digital advertising, SEO Strategies, A/B Testing and more.

Key Responsibilities:

• Digital Advertising: Plan, manage and optimize digital advertising campaigns across various platforms, such as Google Ads, Facebook Ads, LinkedIn Ads, etc
• A/B Testing: Continuously optimize campaigns through A/B testing and experimentation, identifying opportunities for improvement
• SEO: Conduct keyword research, optimize website content, and implement on-page and off-page SEO strategies, and link building to improve search engine rankings.
• Email Marketing: Crafting effective email campaigns to enhance leads and maintain customer relationships. Design email templates, segment email lists, and track campaign performance.
• Community Management: Foster the growth and engagement of our online communities across various platforms. Engage with users, manage interactions, and create a positive brand experience.
• Performance Analysis & Reporting: Track digital campaign performance using analytics tools, report findings, and leverage insights to optimize future marketing strategies.
• Oversee the website functionality and performance, and maintain website content, ensuring relevant and accurate content, no broken links, etc.
• Monitor and analyze website traffic and user behavior using tools such as Google Analytics, SEMrush, or similar.
• Competitor Analysis: research competitors online activities including offers, digital ads, website updates and news.
• Collaborate closely with the content specialist to implement campaigns, upload, manage and distribute content according to pre-set content calendar.
• Collaborate with marketing executive to deliver on targeted activities aimed at key accounts as part of the Account-Based Marketing (ABM) strategy.

Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field.
• Minimum 4 years of experience in digital marketing field with a proven track record of successful campaign management.
• In-depth knowledge of the latest digital marketing tools, platforms, and analytics software.
• Proficiency in content management systems (CMS)
• Strong understanding of SEO principles and best practices, in addition to proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar.
• Excellent written and verbal communication skills, with the ability to create engaging copy and communicate effectively across digital channels.
• Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions to optimize digital marketing campaigns.
• Creative thinking and problem-solving skills, with a passion for staying abreast of industry trends and innovations.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Experience with CRM systems like Salesforce, and HTML/CSS coding for website/ email templates is a plus.

Location: Dubai, UAE.

• Location United Arab Emirates
• Department Marketing
• Employment Type Full Time

DETAILS TO REGISTER FOR THIS JOB:
NOTE: ATS-friendly CV is COMPULSORY!

https://fluidcodes.com/career/digital-marketing-specialist-united-arab-emirates/


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