Content Strategy Lead, Careem, Dubai, UAE

This job is OPEN to APPLY for ALL Nationalities, unless otherwise specified.

Read the Job Description, and scroll down for "Details to Register for this Job" to APPLY...

Dubai, United Arab Emirates

Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 50 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.

Careem is looking for a talented and creative Content Strategist fluent in English, to join our dynamic team. The ideal candidate will have a proven track record of developing and executing content strategies that drive engagement, growth, and brand loyalty. This role involves close collaboration with cross-functional teams, including marketing, product, and design and UX research, to ensure content aligns with Careem’s business goals and resonates with our customers.

Responsibilities:

• Content Strategy development:
• Develop and execute a comprehensive content strategy that supports Careem’s business objectives and brand positioning
• Develop and implement comprehensive frameworks and best practices for content creation, including style guides, workflows, and processes
• Establish and communicate requirements for content creation, CMS, and governance to ensure content serves the brand and fulfils a defined purpose, vision, KPIs, or other key metric
• Conduct thorough audience research to understand the needs, preferences, and behaviours of our customers
• Identify key content themes and topics that align with industry trends and company goals
• Have a strong grasp of English and adhere to our copy guidelines, and be able to call out instances where we have failed to do so (Arabic in addition is a bonus).
• Content Creation and Management:
• User writing and editing skills to write user interface text that facilitates user navigation, as well onboarding, promos, error messages, instructional materials, and other components of the end-to-end user experience
• Ensure all content is optimised for SEO and follows best practices for digital content
• Performance Analysis and Optimisation
• Monitor and analyse content performance using analytics tools to measure effectiveness and inform future content strategies
• Continuously optimise content based on data-driven insights and feedback from stakeholders
• Conduct A/B testing and other experiments to improve content engagement and conversion rates
• Collaboration
• Collaborate with designers, researchers, legal, marketing, product managers, and engineers. Influence and adapt to stakeholders and their feedback
• Participate in user research and use new insights to iterate on a copy that resonates with user needs and delivers delight
• Facilitate brainstorming, stakeholder workshops, and other collaborative sessions with multidisciplinary teams and stakeholders

What you'll need

• Proven track record in implementing content strategies across cross-functional teams (design, marketing, research, product, engineering)
• An experienced writer where you can craft content yourself, as well as create guidelines and frameworks for other people to contribute quality content themselves too
• A strong portfolio of user-focused product writing with writing samples and style guidelines
• Experienced in shaping content for multi-disciplinary projects
• Ability to work methodically under pressure in a fast-paced environment, while maintaining high standards and meeting deadlines
• Ability to provide and receive feedback, and support and sharpen the creative briefs by having the confidence to ask the right questions
• Strong written and verbal skills in English (Arabic-speaking would be a bonus)

What we’ll provide you

We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:

• Work and learn from great minds by joining a community of inspiring colleagues.
• Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
• Explore new opportunities to learn and grow every day.
• Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
• Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.

DETAILS TO REGISTER FOR THIS JOB:
NOTE: ATS-friendly CV is COMPULSORY!

https://boards.greenhouse.io/careem/jobs/7423787002?gh_jid=7423787002


Applied For Many Jobs, But Didn't Get Any Interview Calls?

Apply For This Job Using a Branded ATS-Friendly CV from Dubai-Forever.Com.

CONTACT NOW!





What is an ATS CV?

Applicant Tracking System or "ATS", is the software that 'READS' your CV and stores this information in a database. Like this:



If the CV is not made as per the RULES of the ATS, the information will get messed up in the database. Like this:



And, you may never be found by the recruiter, in spite of your 'CV information' existing in the database...

... And, you'll wonder why you get rejected in spite of being a PERFECT MATCH for the Job.


Read more about the ATS CV here:

www.dubai-forever.com/cv-writing-services.html#ATS-Compliant-CV


🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


What's the most IMPORTANT thing you should read about a CV Writing Service?

Customer Satisfaction Reviews, right?

You'll get a fair idea whether to purchase that service or not.

Read the reviews and recommendations our customers have written on my LinkedIn profile.

Visit my LinkedIn Profile, and then scroll down to the Recommendations section.



Navigate here for more testimonials/feedback about our expertise and results:

www.dubai-forever.com/resume-writing-feedback.html

www.dubai-forever.com/cv-writing-reviews.html


Also, read reviews about "www.Dubai-Forever.Com" on TrustPilot.com, the world's must trusted review site...


🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


Want CV Samples & Templates for FREE?

Click on the CV's below to begin:





🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


Join the Fastest Growing Job Group on LinkedIn:





🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


Join the Middle East's Best Job Groups on Whatsapp:





🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


Join our Telegram Group:





🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


Submit your CV here, as well:





🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲


We support the Far-Sighted, Growth-Oriented Vision announced by the UAE, Saudi Arabia, Qatar, Oman, Kuwait and Bahrain.


It's an exciting time and the next 30 - 40 years will see massive growth in jobs in the GCC countries.


Excited about working in the GCC? Click on one of the banner's below...






🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲

SOCIAL INITIATIVE:

We publish job vacancies on this Job Portal and our Whatsapp groups for the benefit of job-seekers.


It is to help people who are searching for jobs from across the world.


This is a Social Initiative from our team @ dubai-forever.com, so please help us in this Noble Task by Forwarding these jobs within your Network.


Do this GOOD DEED.


You never know who will benefit from it.


You've heard about KARMA right?


It's waiting to give you 10X of whatever you do...Do the Good Deed. NOW!


🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇰🇼 🇦🇪 🇸🇦 🇶🇦 🇴🇲 🇧🇭 🇦🇪 🇸🇦 🇶🇦 🇴🇲