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Responsible for leading food content and brand strategy practice.
Job Title:
Brand Strategy & Studio Director
Job Description:
Job description
Responsible for leading food content and brand strategy practice.
Key custodian for Dentsu Creative MENA’s food-first product, overseeing high-quality creative content, managing client relationships, handling
day-to-day studio operations, winning new business, promoting product internally and externally,
refining ways of working, optimizing costs, increasing utilization, and fostering strong industry
partnerships.
Simultaneously lead agency’s brand strategy projects, working with key team members to enhance local credentials, win new business, and produce best-in-class branding work. Seek to identify areas of shared growth across two service lines while providing agency-wide leadership in food creative,
branding and content, and English copywriting.
Key responsibilities
Food
Create food product & set go-to-market strategy
Direct creative vision and principles
Oversee all creative content output
Renovate studio
Manage day-to-day studio (team, budget, schedule, production)
Grow service line (new wins, expanded relationships)
Lead & strengthening key client relationships
Collaborate with design and client-servicing departments
Foster strong relationships with key partners
Implement new ways of working & standards
Increase studio utilization and profitability
Cross-sell food product internally
Host culinary workshops and team events
Branding
Lead Dentsu Creative MENA’s brand strategy
Develop brand strategies and brand books
Create verbal identities/tone of voice guidelines
Run branding workshops and 101s
Grow service line
Lead & strengthen key client relationships
Collaborate with design and client-servicing departments
Foster strong relationships with key partners
Implement new ways of working & standards
Misc.
Contribute to English copywriting responsibilities
Maintain legacy projects/scope (Emirates, SMO)
Contribute to content strategy/workshops
Key responsibilities (dentsu-wide):
Serves as a visionary leader across the businesses they are assigned to lead
Develops big strategic platform ideas grounded in data and rich in insight and steward their growth and development
Serves as the lead team member with ultimate responsibility for the quality of the strategic and creative products the team produces
Leads and directs new business efforts with a clear understanding of the agencies go-to market strategy
Contributes to the agencies intellectual property by developing broad-based initiatives on techniques and topics relevant to Agency and Client interests
Uses all forms of data to uncover insights, with a strong mastery of both qualitative and quantitative research
Mentors group members, in addition to being able to help manage their projects on a day-to-day basis and motivate them to push their thinking to the next level through a visionary approach to their problems
Acts as a strong client and creative partner to drive the brand and business mission forward
Demonstrates and fosters a collaborative work environment in which ideas flourish
Location:
Dubai
Brand:
Dentsu
Time Type:
Full time
Contract Type:
Freelancer
DETAILS TO REGISTER FOR THIS JOB:
https://dentsuaegis.wd3.myworkdayjobs.com/en-US/DAN_GLOBAL/job/Dubai/Brand-Strategy---Studio-Director_R1049808-1Applied For Many Jobs, But Didn't Get Any Interview Calls? Apply For This Job Using a Branded AI-compliant ATS-Friendly CV from Dubai-Forever.Com.
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