Director of Marketing, Sofitel Dubai The Obelisk, UAE

This job is OPEN for ALL Nationalities to Apply, unless otherwise specified.

Read the Job Description carefully, then scroll down for "Details to Register for this Job"...

COMPANY DESCRIPTION

We are far more than a worldwide leader. We are more than 240000 women and men who share something unique.

Each and every day we host the world. We care for millions of people. We are all moved by curiosity. We love blending cultures. We are proud of our differences

Yes, we lead the way. But we want to go further, with audacity, with imagination, with passion

SOFITEL DUBAI the obelisk

Sofitel Dubai the Obelisk is Sofitel’s largest property in the Middle East. The hotel features 594 luxury guestrooms inclusive of 68 suites and 96 serviced apartments in the heart of Dubai. A variety of trendy restaurants and bars including a contemporary Asian restaurant, a Gastro Pub, a French Brasserie and Pool Bar & Lounge bring residents and patrons together to celebrate the French “Joie de Vivre”. Guests have the option to unwind at the Sofitel Spa with L’Occitane and outdoor pools with private cabanas or workout in a fully-fledged fitness center. Business travelers have access to 1,589 square meter of meeting space including one state-of-the-art ballroom ideal for the most sought after social gatherings.

Sofitel Dubai the Obelisk will infuse the brand’s essence with capitalizing on a perfect balance of modernism and ancient Egypt reflective of the renowned design elements of Wafi. If you are as excited as we are about connecting hearts and showing your guest passion, join us as the next Heartist and help us to make Sofitel Dubai the Obelisk a truly welcoming destination!

Job Description

The Position

This role oversees and leads all marketing & communication efforts in the hotel. The Director of Marketing is responsible to create and promote on-brand messaging to customers through various channels with the goal of enhancing the image of the hotel, driving consumer awareness, increasing market share, and building brand awareness

KEY ROLES & RESPONSIBILITIES

Manage all activities within the marketing department, ensuring all brand standards are followed

Create & execute the annual strategic and seasonal marketing plan according to budget

Serve as the hotel’s primary brand ambassador, ensuring that brand guidelines are followed

Plan and oversee the hotel’s advertising and promotional activities

Manage the hotel’s creative agency to develop all marketing collateral, promotional pieces, and advertising campaigns

Develop strong relationships with the media as well as with tourism industry partners

Leverage existing media relationships and cultivate new contacts within business and industry media

Responsible for the planning and execution of compelling consumer and media content creation as well as creative agency briefing (including copy writing, photo/video shootings) ensuring delivery in adherence with brand guidelines and hotel positioning

Plan and oversee the hotel’s advertising and promotional activities

Pro-actively identify relevant marketing/ brand partners for the hotel and manage these relationships profitably to raise hotel awareness, drive demand, deepen loyalty and enrich brand experience

Verify all advertising for the hotel in digital channels is in alignment with brand voice

Build and maintain positive relations with Accor Corporate and Regional offices

Oversee photo and video shoots for the hotel and seasonal campaigns

Other duties as assigned

Qualifications

PERSONAL ATTRIBUTES

Excellent understanding of luxury market

Excellent understanding of all hotel departments

Professional presentation skills

Knowledge of basic accounting, math skills and analytical capabilities required.

Ability to assess/evaluate employee’s performance fairly.

Must have strong interpersonal skills with attention to detail

Strong written and verbal communication skills

A leader with a positive attitude

Strategic thinking combined with the ability to move strategy to action

Problem solving skills

Managerial / Leadership skills

Self-motivated, creative and confident, with a highly energetic personality

Creative, independent, and manages stress gracefully

Ability to meet deadlines consistently

Pro-active and takes initiative

Must be organized and ability to work and follow systems and procedures

Must be adaptable to change of strategy, ideas, systems etc.

Must be guest service oriented

Proficiency in organizational planning with the ability to multi-task

EXPERIENCE & QUALIFICATIONS

Bachelor’s degree in Marketing, Business, or related major

Minimum 5 years’ experience in the marketing, digital or related professional area

Hospitality marketing or advertising agency experience preferred

An experienced marketing expert, a dynamic and self-driven, creative individual

An engaging and empathic leader 

Strong luxury hotel background is preferred

Fluency in English, written and spoken

DETAILS TO REGISTER FOR THIS JOB:

https://careers.accor.com/global/en/job/REF11802W

Also, Copy-Paste Your CV in the Comments section.



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