Job Purpose
We are looking for a dynamic candidate to join our team to support the Emirates Group portfolio which will include supporting a variety of different brands, business units and internal departments.
To achieve this, we’re looking for a Marketing and Communications Manager, based in our Dubai headquarters. The successful candidate will drive the marketing and communications agenda for this diverse portfolio of brands which includes recruitment marketing for Emirates Airline, Emirates Flight Training Academy and Emirates Aviation University to name a few.
You should be an experienced marketing and communications expert in a multi-national company or agency. A strong track record of delivering integrated campaigns is essential and you should be up-to-date with current trends and technologies in this space.
Key Responsibilities
- Develop marcomms plans with the Group businesses or Support Services in collaboration with client departments and other key stakeholders in and outside CC (eg, CC Specialists), and incorporating appropriate research on the client markets and customer behaviours.
- Be the single point of contact between the business and the CC team to ensure that all briefs and projects are aligned across the business and across CC disciplines so as to maximise return on investment, and develop trusted advisor status through excellent customer (internal) relationship management competencies.
- Build strong collaborative relationships with client departments, also with CC management team, to respond to client tactical needs as well as meet strategic objectives.
- Understand the commercial business needs and wants to enable client departments better influence on how budget is spent in line with their business needs.
- Specify and commission market and customer research, in collaboration with Shared Services, so that deliverables to the business are aligned with their needs and corporate marcomms solutions can be tailored as appropriate.
- Ensure that all projects are project managed to the standards set by the Corporate Communications project management framework, to ensure delivery of assignments within scope, time, quality and cost and maintain the CC Project portfolio for the client portfolio.
- Stay fully aware of, and report on, business performance, competitive trends, and emerging industry trends that effect the performance of the brand and company reputation so as to be able to advise on how to adjust short, medium and long term strategies and plans.
- Ensure accuracy of communications briefs for specialists and agencies and ensure that the outputs provided meet CC's clients' requirements or objectives and are on-strategy and are cost effective.
- Effectively manage and utilise the services of all agencies, and other suppliers servicing the business, and manage internal and external resources to ensure cost management and operational efficiency targets are met without compromising quality and standards. Participate in agency performance evaluation and selection.
- In collaboration with Vice President - dnata & Group Services, Specialist services agencies and other sources of knowledge lead advocacy and education about marcomms best practice among business stakeholders so that they are fully aware of how best to leverage all forms of marcomms.
Qualifications & Experience
- Marketing & Media Communication.Other : 8+ Years
- Degree or Honours (12+3 or equivalent) :
- In Marketing or Communications. Experiences in an international advertising agency as an account manager or as a Marketing Communications Manager with an international organisation. Experience in the airline/travel industry is preferable.
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