Job Purpose and Summary
This role will work alongside the BU Sales & Product marketing Team to give full shape to the B2C Marketing campaigns.
BU marketing manager that develops & initiates all BU marketing requirements in line with the business objectives
Lead the fulfillment of all required Marketing campaigns.
Elaborate, Execute & Assess the different marketing activations on the ground.
Liaise with CCMS team & DRBG to get the necessary approvals & alignment to proceed with the activities.
What we give
With Canon, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.
Defines and executes marketing campaigns leading 360-degree planning & execution
Define KPI’s for marketing actions in line with the business strategy
Responsible for Creative assets and creative agency management
Responsible for in-store executions / Retail Excellence program
Responsible for BU event management
Responsible for PR (in liaison in CCMS) & product reviews management
Will lead the management of localized in-country campaigns
Budget planning in liaison with PM and spend monitoring & management
Closely work with Digital Marketing Lead to deliver holistic campaigns and activations
Liaison with CCMS team for governance
What we ask
Interpersonal Requirements:
Drive and multitasking skills combined with a high level of personal integrity and tact
High attention to detail and a concern for accuracy in work.
Ability to carry out the role within set deadlines.
Effective communication skills to a high level with individuals at all levels
French Speaking - preferable
Previous Experience and Education:
4+ years of experience in a similar role
Superior communication in written and spoken English (Essential), Arabic an advantage.
Advanced MS Office, particularly Excel and Power Point (Essential).
You will need
Able to work on own initiative and in a team environment.
Ability to meet deadlines and priorities workload effectively.
Flexibility to adapt to the changing demands of the role.
A high level of accuracy to provide relevant/timely information.
Ability to establish trust and credibility within the organization
Canon is enriching lives and businesses in incredible new ways. You can play a part in shaping the future of a company that’s visionary, innovative and bold. As the world's best imaging company, we're living and working together for the common good.
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