Location:
Dubai, GB
ROLE OBJECTIVES
- Regional Launches of new products
- Regional Product Planning and Strategy
- Targeted & qualified lead growth
- Increased Brand Awareness
- Positive Brand & Media impressions
- Budget negotiation & adherence
- Digital & physical activations, incl. Social Media, channel & content creation & PR
- Network marketing performance & best practice
- Competitor Intelligence & Market Research
- CRM, Customer contact plans & engagement Targeting and reporting ROI KPIs
ROLE SCOPE
The applicant must be capable of strong interpersonal skills, behaving with high emotional intelligence with all levels of Management and Directors to influence the performance of the Lotus Brand & Retailer Network. The same applies to external vendors, agencies, and suppliers.
Tight control of £1m+ budgets, their own team development and ‘always on it’ day-to-day management of the entire dealer network in 26 different countries & 44 locations.
Proficient and experienced in significant parts of the region, its culture, languages, and currencies.
Secure and compliant management of customer & prospect data, vehicle data, market research.
Strategic thinking, with proven tactical results – able to produce headline grabbing conceptual ideas and execute them
https://careers.geely.com/Lotus/job/Dubai-Head-of-Marketing-&-PR/769718101/
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