Job Purpose
Manage, plan and support the business to meet its business objectives and goals through the delivery of innovative, creative, efficient and cost effective integrated communications strategies and solutions that are aligned to regional business and customer needs. Develop, manage and implement a fully integrated communication plan for a portfolio of Emirates Group companies or Support Services, in partnership with the CC team of Shared Services, Specialists and Agencies.
Job Outline:
- Develop marcomms plans with the Group businesses or Support Services in collaboration with client departments and other key stakeholders in and outside CC (eg, CC Specialists), and incorporating appropriate research on the client markets and customer behaviours.
- Be the single point of contact between the business and the CC team to ensure that all briefs and projects are aligned across the business and across CC disciplines so as to maximise return on investment, and develop trusted advisor status through excellent customer (internal) relationship management competencies.
- Build strong collaborative relationships with client departments, also with CC management team, to respond to client tactical needs as well as meet strategic objectives.
- Understand the commercial business needs and wants to enable client departments better influence on how budget is spent in line with their business needs.
- Specify and commission market and customer research, in collaboration with Shared Services, so that deliverables to the business are aligned with their needs and corporate marcomms solutions can be tailored as appropriate.
- Ensure that all projects are project managed to the standards set by the Corporate Communications project management framework, to ensure delivery of assignments within scope, time, quality and cost and maintain the CC Project portfolio for the client portfolio.
- Stay fully aware of, and report on, business performance, competitive trends, and emerging industry trends that effect the performance of the brand and company reputation so as to be able to advise on how to adjust short, medium and long term strategies and plans.
- Ensure accuracy of communications briefs for specialists and agencies and ensure that the outputs provided meet CC's clients' requirements or objectives and are on-strategy and are cost effective.
- Effectively manage and utilise the services of all agencies, and other suppliers servicing the business, and manage internal and external resources to ensure cost management and operational efficiency targets are met without compromising quality and standards. Participate in agency performance evaluation and selection.
- In collaboration with Manager Account - Dnata & Group Services, Specialist services agencies and other sources of knowledge lead advocacy and education about marcomms best practice among business stakeholders so that they are fully aware of how best to leverage all forms of marcomms.
Qualifications & Experience
Marketing & Media Communication.Other : 8+ Years
Degree or Honours (12+3 or equivalent) :
In Marketing or Communications. Experiences in an international advertising agency as an account manager or as a Marketing Communications Manager with an international organisation. Experience in the airline/travel industry is preferable.
Salary & Benefits
Join us in a management role and enjoy an attractive tax-free salary. On top of our generous travel benefits, including discounted flights and hotel stays around the world, this managerial role also has an excellent leave and healthcare package. That’s on top of transport benefits, life insurance and more. Find out what it’s like to live and work in our fast-paced, cosmopolitan home city in the Dubai Lifestyle section of our website www.emirates.com/careers.
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